Search Engine Optimisation (SEO)

Search Engine Optimisation (SEO)


Project Description

SEO is a huge factor when you are trying to get your website know to the general public. When considering SEO it is important to optimize individual web pages in order to rank higher and gain more relevant traffic with search engines.

More Information

The type of SEO we use is organic to the website. We make sure that we use on page SEO which refers to both the content and HTML source code of the page. We do this making sure we do not miss any opportunity to organically get your web pages recognised and ranked higher in search engines.

Key Features: 

  • Content: Unique content, reading level, key words association to domain and other key phrases, are all some of the factors when considering the content for your website. We have to make sure all content is relevant to your filed whilst at the same time relevant to the keywords associated to every page.
  • Tags: During the coding and development of the website we tend to label all elements. This labelling of all elements is knows as tagging, or defining a tag. This associated each element with information about it. The elements can consist of anything from an image to a content divider on the web page.
  • Page Loading Time: Page loading time is a big factor when considering web design. You do not want to do all of that hard work and have loading times letting you down. A key to this is the development stage. Making sure that all of your code is purposeful and relevant to the design.
  • Links: Having links to your website is very important. The links need to be relevant and current. Search engines look closely to see if you do not have any or even too many. Search engines also look at the authenticity of the links you have on your website.